From Sustainable PR
Sustainable PR Adds Veteran Talent to Bolster Green Expertise
Feb. 9, 2021
Glens Falls, NY,— Sustainable PR, a new Upstate New York-based public relations agency providing earned media services to green companies, has expanded its team to serve the communication needs of companies in the green economy.
David R. Evanson, John F. Kouten and Nicole Hallberg collectively bring decades of marketing communications experience in financial communications, public affairs and content marketing to clients seeking to leverage sustainability as a driver for growth.
Evanson has over 30 years of experience in the media, on Wall Street and in media relations. With a background in writing about sustainable investing, his well-developed understanding of environmental, social and governance (ESG) issues is an asset in appealing to a younger, more environmentally-conscious consumer base.
Kouten has counseled and led some of the world’s leading pharmaceutical, food science, personal care, nutraceutical and agricultural companies, including Johnson & Johnson and Sanofi, Inc. More recently, he has overseen projects relating to nuclear medicine compliance at GE Healthcare and sustainable practices for an emerging cannabis company.
Hallberg is an experienced content marketer with a passion for conservation and has provided B2B and small business clients with ghostwriting and marketing services for nearly a decade. She provides Sustainable PR and its clients with blog posts, social media and web copy content development expertise to strengthen performance for earned media, PR, SEO, branding and thought leadership campaigns.
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